LOGO DESIGN: Creating professional images for companies around the world

Call us to create the company and product logos you've been needing to make your company look more professional, successful and well-established

We've been designing logos for an incredibly wide range of businesses for over 30 years. We're experts in creating amazing and unique corporate identities that make companies stand out from their competitors. Improving your image ALWAYS results in greater public interest and increased sales leads. We've helped clients create beautiful and highly memorable logos for products and services all across the US, and internationally in Canada, the UK, the Netherlands, Germany, Switzerland, South Africa and Australia.

Creating "brand awareness" and how it relates to sales. Try to think of such companies as IBM, Nike, FedEx, Microsoft or Apple Computer without recalling their logos. These companies have created a "brand awareness" with their logos which creates a powerful impact on their sales. A great logo isn't just nice to have, it's an essential element of your corporate image—and you live and die in the marketplace by your image. Look through our samples, then give us a call (727-466-6888) to discuss your new logo or updating your existing logo to professional standards.

Want to update your current logo?
Use our Contact Us form so we can contact you—or give us a call at (727) 466-6888. Be sure to type in your web site address if you have one, so we can see what your current logo looks like. We've design hundreds and hundreds of logos for companies around the world. We'll make you look effortlessly established, competent and very professional.

Have a brand new company, product or service?
Start out the right way with an impecable logo design. We have an inexhaustible wealth of brilliant ideas that will make you look great, and will generate positive feedback from your target market. The saying goes that "you never have a second chance to make a first impression", so make sure you look professional right from the start.

Every logo we create is custom-designed from the ground up, just for you (absolutely no clip art)
We never use templates or "clip art" for your designs because we know that to create a memorable and unique logo, it needs to be one of a kind. We design specifically for your company so that the logo communicates what you do in a way that is distinctly yours and no one else's.

The right image for your company can make millions for you
We've seen many companies simply explode with new sales leads and income after creating custom logos and revising their web sites, ads and brochures with the new image. Give us a call today and we'll begin working on YOUR new image.

FREQUENTLY ASKED QUESTIONS ABOUT LOGOS

What do I get when I have a logo created by Design Strategies? After our interview to determine your needs and wants, we will email some preliminary sketches or semi-finished artwork to make sure we're on the right track. Then we'll refine the logo design until you are completely satisfied. We'll provide you with the PDF files you can take to your local print shop for a completely professional image. We'll email the logo files to you in various formats (.JPG, .GIF, .AI and .EPS are common) in color and black and white so you can use it in invoices, spreadsheets and text documents. Included in the cost are designs for letterhead, business cards and envelopes using the new logo.

Just why is a company logo design so important? We have seen time and again how a poor or inappropriate logo can work negatively on a company's Public Relations and sales. Your logo is on your building, business card, brochures, web site and often on your vehicles, hats, jackets and shirts. If your logo looks amateurish, your company gives the same impression—like you just don't have it together and it isn't quite as professional as it could be. Logos communicate. It's vital to make sure that yours is communicating the right things to establish consumer trust and confidence. Call or contact us today to discuss how we can improve your company's image.

How much does a logo cost? Logos vary in price range depending on a great many factors. Logos can range from $1000 to $4000 for most projects, or higher for larger corporations with expanded needs and a rigorous development procedure. Each company is different and requires individual research and development of samples—and may go through a lengthy testing and evaluation process, especially for larger companies with an intricate approval process of many board members. When we discuss your project in person or over the phone we will estimate the amount of time and effort involved and provide a written quote with an exact price, along with full specifications of what we will be delivering. Most importantly, we try to make the design process smooth and stress-free.

What is it that makes a logo look professional or not? Many factors combine to create a professional look. The various choices of colors, typefaces, layout, contrast and drawing style must be balanced to produce a harmonious blend that:
1) communicates professionalism, and
2) has relevance and is appropriate to your business and products.
The main point to recognize is that if your logo looks amateurish, your company will be considered amateurish. In over 30 years of design work we have found that increasing the professionalism of our clients' logos and corporate image (where needed) was the first and most important step in improving their marketability, sales leads and income.

What is a tagline and why is it important? You've often seen short descriptive phrases below a company's logo. These are called taglines and are often vital in establishing the communication of what you do or in forwarding your company's marketing message. Avis Rent-a-Car used "We're Number 2. We Try Harder." as their tagline for years and it helped position them up with the most popular rental company at the time: Hertz. A tagline can be especially important if your company is named something like "Jones & Smith Corporation" which tells nothing about the company's products. However, if the name were followed by, for example, "High-performance sparkplugs and radiators" you'd have a complete communication of what they do.

Can a logo be just text or does it have to be text and some kind of image? It depends on the type of business you're in and what you want to communicate. McDonald's, Nikon, Intel, Canon and Epson use only text in their logos with recognizable and somewhat unique lettering. Other companies use images along with the text such as Shell Gasoline, AT&T, Apple Computer, Adobe Systems and millions more. We normally will have you survey the logo on various clients to determine if the logo communicates the proper message about your company. Survey results are your best indication that a suitable design has been achieved.

DESIGN STRATEGIES, INC.
2060 Sunset Point Road, Unit 52
Clearwater, Florida, USA 33765
Phone: (727) 466-6888
Fax: (727) 466-6881
Skype: design-strategies